Welcome to episode #10 of the Meeting Planning Madness Podcast where we will be talking about: How Hotels Think About Your Meeting Business.
Our present sellers’ market is creating a lot of challenges for our meeting planners today. We loved the great work MeetingsNet did with their partners to help planners gain a better understanding of how hotels evaluate and qualify their meetings.
MeetingsNet conducted a survey and then published their findings in an article titled, “Room Block and Red Flags: How Hotels Think.” We had the opportunity to speak with Betsy Bair, Content Director for MeetingsNet and she is going to give us this better understanding about how hotels think about your meeting…so let’s listen in.
We know many of our listeners already know this but those of us on DMAI’s empowerMINT.com team have spent many hours educating planners about this hotels perspective, but it’s so great to have the actual data so well laid out.
Betsy touched on some great points, but here you have all these new added complexities about what you need to know. It’s no longer about whether the hotel has enough meeting space to accommodate your event but planners also need to understand the local demand and compression so that they can manage their own expectations and the expectations of the meeting owners.
The planners who are interested in gaining the most amount of leverage for their meeting and time do find help through the local CVB.
Betsy shares several resources including the article, webcast with the survey results, and a follow up report which offers specific solutions for planners. Find these resources and links below.
Resources & Links:
- Interviewee: Betsy Bair, Content Director, MeetingsNet.com
- Article: Room Blocks and Red Flags: How Hoteliers Think – MeetingsNet.com
- Follow-Up Report: Navigating the New Market: Planner Strategies for Successful Hotel Negotiation. – MeetingsNet.com
- Webcast: Room Blocks and Red Flags: How Hoteliers Think – MeetingsNet.com
- RFP Handbook: RFP Reconstructed Handbook
- empowerMINT.com Website : www.empowerMINT.com