Join DMAI, Cvent and our meeting planner guest for a complimentary, educational webinar and learn how to execute a meeting full of rich experiences to foster engagement and increase attendance.
Planners are challenged to keep up with meeting trends/research and build attendance, all the while attracting a younger and growing generation of attendees to their meeting and events.
Our webinar will address this challenge and direct you to resources and solutions to help you plan engaging meetings and uncover ways to attract new and younger participants.
- Understand why experiences are important and what is essential to creating a meeting experience
- Learn specifically what attracts millennials (people 18-30) to meetings and events
- Get tips from CVBs to help you incorporate “destination flavor”
- Discover the premium resources available to help you find an ideal meeting destination
Rebekah Hennessey, CMP
Travel Services Consultant
As a travel services consultant within the Procurement Department, Rebekah Hennessey is responsible for development and implementation of strategic programs associated with the travel and meeting programs that support WellPoint’s more than 47,000 associates across the country. Her current focus is building strategic relationships with hotel partners to advance WellPoint’s interest for meeting and business travel purposes. Rebekah is also responsible for process improvement leveraging the company’s technology resources.
Vice President of Product Marketing
Kevin has spent the last 15 years leading marketing and product management teams at both start-ups as well as Fortune 100 global firms. Most recently, Kevin led worldwide ecommerce product strategy for Hewlett Packard’s $1B direct-to-customer channel – store.hp.com. Kevin also has extensive experience in the travel industry. He was co-founder and CEO of TravelMuse – a social trip planning solution, which was acquired by Travora Media — and later he was employee #1 at Room77.com – a leading meta-search site — where he served as GM and VP of Product.