Few tasks are as daunting to an executive assistant, marketing VP, director of sales, or volunteer as being assigned responsibility for your organization’s next meeting, no matter how big or how small!
Unlike most large associations or corporations who employ professional meeting planners, often with an entire staff in tow, smaller associations and many corporations tap their department heads and support professionals to produce the next board meeting, customer forum, product launch, or annual conference. Additionally, many recreational, sports and hobby groups depend on a cast of devoted volunteers to plan the logistics of their events.
For the novice or occasional meeting planner, the key to a successful meeting lies in first doing your internal homework, then partnering with a local destination expert, to accomplish your organization’s meeting goals and objectives. We will provide you with solid tips to create an applause-worthy event.
- What information you need to gather internally, before you begin to reach out externally to plan your meeting
- A host of on-line industry approved resources to aid your planning
- How to enlist the Convention and Visitors Bureau as your consultative partner for any size meeting or event
Columbia Metropolitan CVB (SC)
Jason Outman currently serves as the Executive Director for the Columbia Metropolitan Convention & Visitors Bureau in Columbia, South Carolina. He received his B.A. from Central Michigan University and his M.B.A. from Strayer University, specializing in Hospitality and Tourism Management. Jason began his career in sports facility management before joining the hospitality industry as a sales manager with the Georgia World Congress Center. In 2007, he accepted the Director of Tradeshow Sales position with the Cobb County (GA) Convention & Visitors Bureau where he then moved to Columbia, SC to serve as the Director of Sales for both the CVB and the Columbia Metropolitan Convention Center.
Jason is a Certified Association Sales Executive, completed Public Assembly Facility Management School, and was selected to attend IAEE Future Leaders Institute. In addition, Jason has served on the DMAI Sales & Marketing Committee since 2010. He is married to his high school sweetheart and has two children in middle school.