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Be part of the industry collaboration to educate planners on the value of working with a CVB
Deliver valuable content to your planners that reinforces your value proposition! Each month our empowerMINT.com webinar is packed with planner learning opportunities and we focus on how YOU help planners strategically accomplish their meeting goals and objectives. Planners can earn CMP credit for their attendance as well.
Use any or all of the content below in your emails, social media messaging and in your monthly newsletter. Join the CVB industry’s collaboration to help educate planners on the value of using YOU, the destination organization.
Contact Kate Skidmore at firstname.lastname@example.org for additional help or more promotional ideas.
1. URL to Webinar Registration Page
(Insert this URL in any of your direct marketing or social media efforts as this is a direct link to our monthly webinar registration page)Webinar URL:
2. Webinar Banner:
(Great image to add to your email signatures, use in social media messaging or add to your monthly newsletters–Note: Right click on the banner image below, then save image to your desktop)
note ::: SUZANNE — the webinar BANNER will auto update based on the webinarimage shortcode just above this.
please don’t hard code it.
3. Webinar Description:
(Use any or all of this webinar description copy in your direct marketing or social media efforts to inform your planners on the monthly webinar content-Don’t forget to share that for those planners that attend these webinars, they will receive CMP credit–Just copy and paste this text right in to your email too!)
Time: 01:00 pm - 01:30 pm | Webinar
Attendees are the lifeblood of meetings and events! As a meetings professional, you know strong participation means more business gets accomplished: sessions are well attended, stakeholders are satisfied, hotel room blocks are filled and best of all, the overall success of your event is maximized!
In our latest research, planners rated attendee satisfaction and attendee registration as the top two meeting success factors. So if promoting your meeting as a “not to be missed” event is a priority, we want to provide you with a strategic approach to tap into all the destination has to offer in terms of attendee experience options and meeting support services. If you are unfamiliar with a destination, or even if have had a prior meeting in a destination, our mission is the same, to support your ability to enhance impact and differentiate your meeting, ultimately driving the desire and decision to attend.
Over the last year, Destinations International has led a task force of CVB Sales and Service professionals, along with planner advisors, to identify the most essential attendance promotion practices. Join us for our webinar to unleash the maximum potential to communicate destination appeal by applying their findings.
- The latest research on the influencers of attendee perceptions
- An actionable template for your attendance promotion toolkit
- 5 must do’s to help support and fuel your attendance promotion activities
Executive Vice President
Chair of Destinations International’s Attendance Promotion Task Force-Convention Sales and Marketing Committee
Loren Gold joined the Greater Raleigh Convention and Visitors Bureau team in July of 2005 as director of sales. In 2007 Gold was promoted to executive vice president, where he is responsible for leading the development of strategic sales, services and marketing programs, including brand management, market research, market communications, IT, advertising and public affairs.
Boasting over twenty years of senior sales management experience, Gold previously held positions in the Washington, DC area as director of national sales in Wyndham International’s National Sales Office, as well as national sales manager for Marriott Hotels and Resorts.
Gold currently serves on the board of directors for Destinations International, Chair of the Triangle Regional Film Commission, a bi-annual guest lecturer at East Carolina University’s School of Hospitality Management and an advisory board member to Wake Technical Community Colleges START Hospitality Certification Program and Broughton High School’s Hospitality Academy. Gold received the 2014 Economic Development Award from the Downtown Raleigh Alliance.
4. Related Webinar Content:
(Great additional content to use to create an email drip campaign to your planners or even just sending them some informative content with an invite to the webinar. Just click on either title, copy and paste the URL in your messaging)
Prior Month’s Webinar Replay: The Weaponization of Travel: Bans, Boycotts and Restrictions