We’re constantly reminding our meeting planning friends that convention and visitors bureaus (CVBs) are the go-to source for all information about a specific destination. After all, having a comprehensive view of the destination and being privy to insider community information are part of the basic promises included in The CVB Value Proposition.
We love it when your CVB partner is able to deliver good news that will affect your meeting or event in a positive way: city council has given the go-ahead to construct a new headquarters hotel in a previously too-small destination; the hotel you selected for the 2014 convention will undergo a complete renovation in 2013; the labor union strike has been settled.
Hurricane Sandy reminds us that sometimes, sadly, a natural disaster occurs that may affect the facility you have booked for your upcoming meeting or that makes travel to your destination nearly impossible. In a situation where a destination is in upheaval dues to floods, fires, and/or power outages, where do you get the information you need to make a decision about going forward with the meeting or consider canceling? In this time of “super-sized” reporting in the news, how do you get the real information that is pertinent to your event? If action is warranted, where do you get help? From the local CVB, of course.
The CVB exists to bring meeting business into its destination, and consequently everything that touches your event is their top priority, including relaying accurate, up-to-the-minute information and updates that can affect the production and outcome of your meeting. Just like it is the responsibility of the local government to aid citizens in distress during these times, it is the responsibility of the CVB to provide an information lifeline and aid to meeting planners and attendees.
empowerMINT.com’s newsletters, articles, blogs and publications provide a vehicle for the CVBs to distribute current information en masse, so we reached out to the East Coast destinations that were in Hurricane Sandy’s path, inviting them to give us a status report that we could relay to you. Responses from Atlantic City, New York City, Greater Wilmington, Philadelphia and Providence Warwick can be read in the Meeting Planner Partners blog, Hurricane Sandy Destination Updates.
CVBs are in a unique position to access and report exactly what’s happening day-to-day. They are insiders to both the local government and the local hospitality community. Because of these extensive in-market relationships, no one is better positioned to help you handle a crisis or find a solution if all or part of your event is affected by a natural disaster.
Our hearts, thoughts and prayers are with Sandy’s victims, as we know yours are.