CVBs/DMOs who are funded by those vested in tourism/meeting in the destinations they serve offer so many amazing services to meeting planners.
They are the quintessential source of information about hotels, facilities, attractions, restaurants and activities, and should always be the first contact when planning your event. All CVBs are not-for-profit organizations primarily funded by their local governments, usually through a portion of hotel occupancy taxes. Their mission is to promote the long-term development and marketing of a destination, focusing on convention sales, tourism marketing, and services. As the tourism marketing arm of the destination, the CVB is responsible for creating public awareness about their destination and, ultimately, booking the meeting and event business that feeds the economic engine of the region. And, because their services are funded by local stakeholders, they are free to the planner.
Key Episode Take-Aways:
- How exactly can a CVB help you plan your meeting
- Best practices for working with a CVB
- Busting the misconceptions and avoiding the pitfalls
Resources & Links:
Interview: Stephanie M. Stockton, Perennial Plant Association
Article: Free CVBs Services: Don’t Let Them Go To Waste, blog.empowerMINT.com
Article: CVB Services: Who’s Footing the Bill, blog.empowerMINT.com
Article: CVB, DMO, and DMC: What’s the Difference, blog.empowerMINT.com
If you have a chance, please leave us an honest rating and review on iTunes by clicking here. It will help the show and its ranking in iTunes immensely! We appreciate it! Enjoy the show!