Planners should care about sustainability because attendees care about sustainability! Your meetings and events are a powerful opportunity to showcases your organizational and brand values, and your planning efforts play an important role in forming your organization’s reputation in this area.
The simplest framework for understanding the concept of “sustainability” is realizing economics, society and the environment need to be considered and balanced in our life and business decisions. This balance addresses the meeting needs of today in a way that ensures we will have the resources to address the meeting needs of the future.
In this webinar we will explore:
- How to balance the 3 P’s
- What kind of information and resources are valuable to attendees and planners
- The right questions to ask hotels, conventions centers, F/B and transportation providers
- Case Study from Anaheim Orange County VCB
- The 2014 Green Venue Report